OpenAI revamps ChatGPT into a super app with coding tools and agents

OpenAI is preparing to roll out a significantly revamped version of ChatGPT in the coming weeks, positioning it as a 'super app' that integrates coding tools and AI agents. According to the Financial Times, this move is designed to help OpenAI compete more directly with Anthropic, especially among business customers, and to steer the company closer to profitability ahead of a potential IPO. The strategy involves transforming ChatGPT from a standalone chatbot into a gateway that funnels free users toward paid products, such as the coding assistant Codex. One senior OpenAI employee reportedly declared, 'Chat is dead,' signaling a shift beyond simple conversation.

Thibault Sottiaux, OpenAI’s head of core product and platform, described the vision as a product where users have 'your own personal agent that is capable of helping you across everything in your life, be it personally or at work.' This super app ambition has been reported since last year, but the company is now doubling down by abandoning so-called 'side quests' like its video generation tool Sora. The revamp represents a major strategic pivot for OpenAI, which had launched various standalone products in 2025. By consolidating features into one unified platform, OpenAI aims to increase user engagement and monetization, potentially setting the stage for an IPO.