Media & Culture

It’s happening

The free version of ChatGPT is about to get ads, according to a leaked email.

Deep Dive

A leaked email suggests OpenAI is preparing to introduce advertisements to the free version of ChatGPT. The viral post shows a user notification about upcoming "sponsored" responses appearing in the chat interface. This marks a significant shift in OpenAI's monetization strategy for its flagship product, potentially impacting the user experience for millions of non-paying users who have grown accustomed to an ad-free AI assistant.

Why It Matters

This could fundamentally alter the free ChatGPT experience for millions, introducing a new revenue stream for OpenAI.