Startups & Funding

Fika Jobs raises $4M for video-first AI hiring platform

AI agents interview candidates and create discoverable video profiles for employers.

Deep Dive

Fika Jobs, a Stockholm-based startup, announced a $4 million pre-seed round to build a video-first hiring platform that replaces traditional resumes with AI-conducted interviews and short-form video profiles. Co-founders Jakob and Alexander Dubois were inspired by nearly passing on a strong candidate due to a weak resume. The platform integrates with LinkedIn, then uses Google Gemini models to generate personalized questions and conduct a 10-minute video interview. Afterward, Fika automatically edits responses into clip-based profiles that employers can browse and revisit as roles open.

Unlike competitors that focus on employer-side screening, Fika builds a candidate-centric marketplace where job seekers maintain live profiles and employers discover talent proactively. The round was led by Luminar Ventures with participation from King co-founders. Fika takes a 10% placement fee, undercutting traditional recruiters' 20-30%. However, video profiles risk introducing bias around race, age, and appearance. The platform launches early access this week, targeting Sweden first, then global expansion. Over 100 companies are on the waitlist, and 50 have tested the platform.

Key Points
  • Fika Jobs raised $4M pre-seed led by Luminar Ventures, with King co-founders participating.
  • Uses Google Gemini AI for automated 10-minute video interviews, then clips responses into profiles.
  • Charges 10% of first-year salary upon hire, lower than traditional 20-30% recruiter fees.

Why It Matters

Could shift hiring focus to communication skills and potential, but video profiles risk new bias issues.

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