ChatGPT Wants to Replace Your App Store — And Your Apps

On Tuesday, OpenAI quietly laid out a plan that could upend how you get software. ChatGPT — already used by 1.2 billion people every week — will start recommending apps right inside your conversation. If it notices an app could help with what you're doing, it offers it, and you can connect and use it without leaving the chat. No downloading, no app store, no searching.

The second piece is a feature called 'Sign in with ChatGPT.' It lets you carry your ChatGPT subscription — and the AI credits you've already paid for — into other companies' apps. Sixteen launch partners are on board, including Notion and Vercel. In a demo, OpenAI showed a meeting app inside ChatGPT that takes notes and sends you a list of follow-up tasks when the call ends. Figma and Adobe showed similar design tools working the same way.

OpenAI also opened an enterprise marketplace with 30-plus partners — Salesforce, HubSpot, CrowdStrike and others — where companies can spend part of their existing OpenAI budget on partner software. It built a cleaner review process for developers submitting apps, similar to Apple's App Store approval. Meanwhile, OpenAI's new 'Dots' agents can browse the web and finish tasks on their own cloud computers, using your connected apps as they go.

Why does this matter to you? If ChatGPT becomes the place you discover and use software, Apple's and Google's app stores lose their grip — and the 15-30% cut they take could shrink. You might get simpler, cheaper tools that live where you already chat. The catch: more of your work flows through one company's platform, and your data goes with it.