Enterprise & Industry

Nvidia Wants to Double AI Chip Sales — If Factories Can Keep Up

More AI chips could mean faster, cheaper AI tools — but only if supplies hold.

Deep Dive

Nvidia's boss, Jensen Huang, told an AI summit in Scotland hosted by King Charles III that he expects his company to sell twice as many chips next year. It's a bold claim — bigger than the company's official financial forecast — and it's about the number of chips sold, not the money coming in. Translation: Huang thinks demand for AI computing keeps climbing, in almost every country and industry Nvidia works with.

But selling twice as many chips isn't just about customers wanting them. Nvidia designs the chips; other companies actually build them. Those chips need advanced memory (fast storage built right next to the processor) and something called "packaging," which is how the pieces get assembled into one working unit. Both are in short supply right now. TSMC, the giant factory that makes most of these chips, recently said its packaging capacity is tight. So even with endless orders, Nvidia can only grow as fast as its suppliers can.

The money side is enormous. Nvidia pulled in $96.2 billion in its most recent quarter and expects about $108 billion this quarter. It has told investors to expect roughly 70% revenue growth by early 2028 — around $673 billion a year — and hinted revenue could double if it had enough supply. Meanwhile, Meta, Microsoft, Amazon, Google, and OpenAI are all building their own AI chips, which could chip away at Nvidia's dominance over time.

For you, the practical takeaway is simple: more chips eventually means more AI capacity, which usually means cheaper, faster AI tools — from writing assistants to robots. But if hardware stays scarce, AI companies will keep fighting over limited computing power, and the cost of big AI services stays high. Don't expect overnight price drops. Expect a slow, supply-limited rollout instead.

Key Points
  • Nvidia's CEO predicts his company will sell double the chips next year, driven by nonstop AI demand worldwide.
  • The real bottleneck isn't orders — it's memory and factory capacity, especially at chipmaker TSMC, where advanced packaging is already tight.
  • Nvidia made $96.2 billion last quarter and expects about $108 billion this quarter, but rivals like Google, Amazon, and OpenAI are building their own chips.

Why It Matters

More AI chips could bring faster, cheaper AI tools — but tight supplies may delay the payoff.

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