OpenAI may sue Apple over failed Siri partnership, Bloomberg reports

OpenAI is reportedly on the verge of suing Apple after its ChatGPT integration into Siri and Apple Intelligence failed to meet expectations. According to a new Bloomberg report, OpenAI lawyers are working with an outside firm to explore legal options, including sending a breach-of-contract notice. The core issue: OpenAI expected the partnership to “coax more users into subscribing to the chatbot” and to secure “deeper integration across more Apple apps” with prime placement in Siri. Instead, ChatGPT is confined to a few iOS areas and must be manually invoked by saying “ChatGPT,” making it largely invisible to average users. An unnamed OpenAI executive claimed Apple “hasn’t even made an honest effort,” while Apple is reportedly “rankled” by OpenAI’s move into hardware, especially with former Apple design chief Jony Ive on board. Apple also has privacy concerns about OpenAI.

If the dispute escalates, Apple might shift preference to other chatbots like Google Gemini or Anthropic Claude, or even drop ChatGPT from iPhones entirely, altering the AI experience for millions of users. The report notes the partnership was never exclusive, so Apple’s plans to open iOS to other AI models aren’t the root cause. However, the lack of transparency about OpenAI’s legal basis remains a gap in the story. Both companies seem dissatisfied, and the outcome could significantly impact the future of AI on Apple devices.