Midjourney acquires Co-Star to launch its first mobile apps
From AI cat images to personalized astrology — Midjourney's next frontier.
Midjourney, the AI startup known for generating everything from cat images to full-body ultrasound scans, has acquired Co-Star — a personalized astrology app that combines human insight, NASA data, and AI to deliver daily horoscopes and compatibility checks. The acquisition closed in spring 2026, though terms were not disclosed. Co-Star founder and CEO Banu Guler will remain in charge of the app while also taking on the role of chief design officer at Midjourney, according to a report by Bloomberg.
This acquisition marks a strategic pivot for Midjourney as it moves beyond web and Discord-based AI models into building its first dedicated applications. Founder David Holz told Bloomberg that Guler and her team will help the company create its first apps, with an image generation app being a priority. The move leverages Co-Star's existing user base and AI-driven personalization expertise, while also signaling Midjourney's ambition to expand into consumer-facing mobile apps. The deal also highlights the growing convergence of AI, personalization, and lifestyle verticals like astrology.
- Midjourney acquired Co-Star in spring 2026 (terms undisclosed).
- Co-Star uses NASA data, AI, and human insight for daily horoscopes and compatibility checks.
- Founder Banu Guler becomes Midjourney's chief design officer, tasked with building the company's first apps.
Why It Matters
Midjourney's acquisition signals a shift from web-only AI to consumer apps, leveraging astrology's massive appeal.