Meta's New AI Can Book Your Trips and Shop for You
It keeps working even after you close the app — but should you trust it?
Meta just released Muse, an AI assistant that doesn't just chat — it takes action. Instead of answering questions like a chatbot, Muse can book your flights, fill out forms, send emails, and even shop online for you. It's available now in the US on iPhone, Android, the web, and WhatsApp, with support for Meta's AI glasses coming later. Most people get it free, though Meta offers two paid tiers at $20 and $100 per month.
What makes Muse different is that it keeps working after you close the app. You can tell it a big goal, and it will break that goal into steps, work through them, and check back when it needs your approval or when something changes. It can also remember things from past conversations and suggest helpful actions without being asked. For purchases, Meta uses a one-time card from Stripe's Link service, so websites never see your real payment details.
The real story here is security. Meta built Muse on its own cloud-based system with strict controls. You decide which services it can touch, and sensitive actions like buying something or sending an email can require your explicit approval. Credentials stay locked away from the AI itself. Meta also says it's the first AI agent covered by Link's purchase protections, which could matter if something goes wrong.
Still, there's an honest catch. WIRED reported that Meta admits its secure system isn't technically off-limits to Meta itself, even though company policy says otherwise. A more locked-down version is promised later this year. Meta is asking people to hand over access to email, calendars, and payments — a big ask given its history of privacy controversies. The real test is simple: does Muse save enough time to make that trade worth it?
- Muse does real tasks — booking travel, shopping, sending emails — and keeps working after you close the app
- Free for most users, with paid plans at $20 and $100 per month
- Meta admits its secure system isn't technically inaccessible to Meta itself, raising trust questions
Why It Matters
You could save hours on chores like booking and shopping — if you're comfortable giving an AI your personal accounts.