Lorde slams Ray-Ban Meta AI glasses as 'not sexy' on stage
Pop star calls out smart glasses mid-set: 'Fuck the glasses.'
During her performance at the Real Cool Festival in Madrid on Thursday, Lorde took a break from her set to publicly denounce AI-powered glasses. While she didn't explicitly name any brand, the remarks were widely interpreted as a jab at Ray-Ban Meta AI smartglasses — the festival's sponsor. Videos captured her saying: 'You don’t know if someone is wearing sunglasses or if they’re wearing those fucked up fucking… Can I just say, for the record, fuck the glasses. Don’t get the glasses. Not sexy.' The singer also thanked the crowd for participating in 'something real,' contrasting the live experience with the surveillance-like nature of smart glasses.
This outburst adds to growing scrutiny around Meta's wearable strategy. The company is reportedly planning to launch 'super sensing' glasses that continuously record, despite ongoing privacy backlash. Adding irony to the moment, Lorde was followed on stage by Blackpink's Jennie, who is a paid ambassador for Ray-Ban Meta AI and has appeared in its ad campaigns. The juxtaposition highlights the tension between celebrity endorsements and public sentiment, as consumers and artists alike question the social and ethical implications of always-on AI wearables.
- Lorde called Ray-Ban Meta AI glasses 'fucked up' and 'not sexy' during a festival set in Madrid.
- The comments came as Meta pushes forward with 'super sensing' glasses that record continuously, facing privacy backlash.
- Blackpink's Jennie, a Ray-Ban Meta AI ambassador, performed immediately after Lorde on the same stage.
Why It Matters
Artist backlash against AI wearables signals growing consumer resistance to always-on recording and surveillance tech.