Enterprise & Industry

Hong Kong Lunar New Year Fair Sees 50% More Crowds Despite 10% Rent Hike

Vendors report booming sales as festive crowds surge, defying economic pressures.

Deep Dive

Hong Kong's largest Lunar New Year fair at Victoria Park opened to massive crowds, with vendors reporting a 50% increase in first-day attendance compared to 2025. Despite stall rents rising by about 10%, sales are strong. One flower vendor sold 40 peach blossom trees on opening day versus just 12 last year, with high-quality plants costing up to HK$2,000. The event features 400 stalls across 14 city locations until February 17.

Why It Matters

The strong turnout signals robust consumer confidence and a vibrant post-pandemic recovery for Hong Kong's local economy and festive culture.

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