Google’s taking a big swing at AI health with the Fitbit Air
A Whoop-style, screenless band that swaps straps, costs $99, and brings AI health coaching.
Google announced the Fitbit Air, a $99 screenless health band that returns to Fitbit's minimalist roots. The device is 50% smaller than the Inspire, weighs just 12g, and features a modular sensor that pops out to swap between three strap styles. It packs an optical heart rate sensor, accelerometer, gyroscope, blood oxygen sensor, and skin temperature sensor for sleep tracking. The battery lasts seven days, with a five-minute charge providing one day of use. It's water-resistant to 50 meters and can be worn alongside a Pixel Watch, making it ideal for workouts and sleep tracking.
Beyond the hardware, Google is rebranding the Fitbit app and Premium subscription into Google Health and Google Health Premium (same price). The AI-powered Health Coach is leaving beta and rolling out publicly. This consolidation aims to serve users regardless of their wearable brand — even Apple Watch owners. The move signals Google's long-term strategy to unify health data under one platform, though longtime Fitbit users may find the transition jarring after years of feature deprecation and leadership changes.
- Fitbit Air costs $99, weighs 12g, and has a modular sensor that swaps between strap styles.
- Battery lasts 7 days with 5-minute charge for 1 day; includes heart rate, SpO2, and skin temp sensors.
- Fitbit app and Premium rebrand to Google Health; AI Health Coach exits beta and goes public.
Why It Matters
Google simplifies health tracking with affordable hardware and a unified AI-powered app for all wearable users.