Efficiency of Generalized Proportional First-Price Auctions Under Auto-bidding

Computer Science > Computer Science and Game Theory arXiv:2609.38698 (cs) [Submitted on 30 Sep 2026] Title: Efficiency of Generalized Proportional First-Price Auctions Under Auto-bidding Authors: Yang Cai , Vineet Gupta , Yanchen Jiang , Christopher Liaw , Aranyak Mehta , Grigoris Velegkas , Di Wang