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Do not apologize for replying late to my email

A viral rant is freeing millions from email guilt and changing communication norms.

Deep Dive

A viral blog post by writer Ploum argues people should stop apologizing for delayed email replies, calling it an awkward trend fueled by instant messaging culture. He states email is inherently asynchronous, and recipients aren't anxiously waiting. The post encourages skipping lengthy excuses, replying without apology, or even asking the sender to follow up later. It has sparked widespread discussion about communication pressure and digital etiquette in the always-on era.

Why It Matters

This shifts workplace communication norms, reducing unnecessary guilt and potentially boosting productivity by reframing email expectations.