Research & Papers

New Math Reveals What Happens When Competing Influencers Battle for Your Mind

Your opinions are being shaped by competing algorithms — this explains the fallout.

Deep Dive

Key Points
  • Competing influencers (like campaigns or platforms) that try to steer public opinion can create a stable outcome, not chaos.
  • Competition has a measurable cost: rivals' efforts cancel each other out, wasting influence.
  • The math identifies key people in a network whose opinions matter most — useful for spotting where manipulation might hit hardest.

Why It Matters

This research helps explain and predict how online battles over our opinions actually play out, informing policy on misinformation.

📬 Get the top 10 AI stories daily