Enterprise & Industry

China’s Huawei debuts AI glasses to challenge Meta, Alibaba and Rokid in crowded arena

Weighing just 35.5 grams, Huawei's new glasses feature a custom chip for first-person video calls and payments.

Deep Dive

Huawei Technologies has entered the competitive smart eyewear arena with its first AI glasses, priced from 2,499 yuan (US$367). The lightweight device, weighing just 35.5 grams, is powered by a self-developed chip designed specifically for eyewear. Key AI functions include enabling users to live stream and make video calls from a first-person perspective, a significant upgrade from Huawei's previous eyewear that offered more basic features like translation.

The glasses boast multimodal AI capabilities that allow for practical applications like estimating and tracking food calories and making payments by scanning QR codes. The launch represents a major push by Huawei to capture a share of China's rapidly growing smart eyewear market, which saw shipments surge 35-fold in 2025. Huawei now directly challenges Meta, which dominated the 2025 market with an 85% share and 7.4 million units shipped through its Ray-Ban and Oakley brands, as well as domestic rivals Alibaba and Rokid.

Key Points
  • Priced from 2,499 yuan ($367) and weighs only 35.5 grams, powered by a custom Huawei chip.
  • Features first-person live streaming, video calls, AI calorie tracking, and QR code payment capabilities.
  • Enters a market where Meta held an 85% share in 2025, shipping 7.4 million units.

Why It Matters

Signals a major tech giant's push into wearable AI, heating up competition for the next mainstream consumer computing platform.