OpenAI Now Shows Visual Ads Inside ChatGPT
Your free AI chats may soon include pictures from brands trying to sell you stuff.
Deep Dive
OpenAI is introducing a new visual ad format in ChatGPT, alongside expanded measurement tools, attribution partnerships, and brand suitability options for advertisers.
Key Points
- ChatGPT will now display picture ads in the free version.
- Advertisers get new tools to measure how well their ads perform.
- OpenAI partners with outside firms to track ad views and clicks.
Why It Matters
Free ChatGPT users will see more ads, making the experience more commercial and less private.