AT&T Business launches Ultimate 3.0 with unlimited hotspot data at $75/line

AT&T Business has unveiled Unlimited Your Way for Business, a new collection of wireless plans tailored for companies with employees using multiple work devices. The flagship plan, Business Unlimited Ultimate 3.0, starts at $75 per phone line (for groups of 50 lines) and goes up to $110 per line for smaller groups. It features unlimited hotspot data, priority network access (for faster speeds during congestion), international and cruise perks, security features, and includes monthly service for one tablet and one wearable per phone line. This plan is ideal for salespeople, construction workers, delivery drivers, and field technicians who regularly work outside the office and rely on multiple connected devices.

Alongside Ultimate 3.0, AT&T offers three lower-tier plans (Premium, Advanced, Standard) at reduced prices with fewer features. Companies can create a single plan group of up to 50 lines, mixing any of the four plans to match each employee's needs. Non-phone connectivity for tablets, laptops, wearables, cameras, and mobile hotspots can also be included. AT&T Business vice president Viraj Parekh emphasized that this flexible approach lets businesses manage all devices under one group instead of separate plans. All plans are available now to new and existing AT&T Business customers.