Apple may let iPhone users choose AI models like ChatGPT, Gemini, Claude
Bloomberg says Apple's iOS 27 will open Siri to third-party AI assistants.
Apple is reportedly abandoning its traditional walled-garden approach for AI features. A Bloomberg report reveals that with iOS 27, iPadOS 27, and macOS 27 this fall, Apple Intelligence will no longer rely solely on a single default AI model. Instead, the company is introducing a system called Extensions that lets users choose from multiple third-party models—including OpenAI's ChatGPT, Google's Gemini, and Anthropic's Claude. The feature will allow different providers to handle writing, image generation, and even voice conversations, with queries routed based on user preferences.
Apple has already tested integrations with Google and Anthropic, signaling that OpenAI's current exclusive role in Apple Intelligence will end. This strategy acknowledges that no single company leads in every AI capability, letting Apple offer cutting-edge tools without building each one in-house—a challenge it has faced in keeping pace with rapid AI advances. For third-party AI companies, Apple's massive ecosystem provides an unmatched scale to reach millions of users. While this flexibility appeals to power users, it may alienate customers who value Apple's trademark simplicity and curated experience. The move positions Apple as a neutral platform for AI competition rather than a sole provider.
- Apple's Extensions in iOS 27 let users pick AI models from OpenAI, Google, and Anthropic for writing, image gen, and voice.
- Bloomberg reports Apple tested integrations with Google Gemini and Anthropic Claude, ending ChatGPT's exclusivity in Apple Intelligence.
- The feature routes queries to preferred providers, marking a shift from Apple's usual controlled ecosystem to a more open model.
Why It Matters
Apple's pivot to multi-model AI means users get best-in-class tools, while providers compete for iPhone's massive audience.