Amazon Just Raised Echo and Kindle Prices Up to 60%
Your next Alexa, Kindle, or Fire TV could cost a lot more—here’s how much.
Amazon recently increased prices on popular gadgets like Echos, Kindles, Fire TVs, and routers by as much as 60%. The smallest Echo Dot now costs $80, up from $50, while a Kindle with 16GB of storage jumped from $110 to $150. These aren’t small tweaks—they’re noticeable hikes.
Amazon says the price increases are due to skyrocketing costs for memory and storage chips. AI companies are buying up much of the available supply for their data centers, leaving fewer chips for consumer electronics. The shortage has forced companies to pass the extra costs onto shoppers.
This isn’t just an Amazon problem. Apple, Microsoft, and others have raised prices on devices like iPads, MacBooks, and Xbox consoles in recent months. The issue is so widespread that experts are calling it “RAMageddon,” and it’s expected to last at least until 2028.
If you’re planning to buy a new smart speaker, e-reader, or streaming device, you might want to act fast—or brace for sticker shock. Prices aren’t likely to drop anytime soon, and the shortage shows no signs of easing.
- Amazon raised prices on Echos, Kindles, Fire TVs, and routers by up to 60%.
- The cost hike is due to a global shortage of memory chips, driven by AI companies buying up supply.
- Other tech giants like Apple and Microsoft have raised prices for the same reason—and the shortage is expected to last until at least 2028.
Why It Matters
Smart home gadgets and gadgets you use daily just got more expensive, and the price hikes aren’t likely to reverse soon.